Representing Venice’s Local Culture to International Tourists

« previous article | next article »

DC Field	Value
dc.identifier	ECF_article_1077
dc.title	Representing Venice’s Local Culture to International Tourists. The Use of the ‘Languaging’ Technique in Websites in English
dc.contributor.author	Cesiri Daniela
dc.publisher	Edizioni Ca’ Foscari - Digital Publishing
dc.type	Research Article
dc.language.iso	en
dc.identifier.uri	http://edizionicafoscari.it/en/edizioni4/riviste/annali-di-ca-foscari-serie-occidentale/2017/1/representing-venices-local-culture-to-internationa/
dc.description.abstract	Venice (Italy) is a popular destination for tourists of any kind; therefore, the goal of the material promoting the city is to present the city itself and its local culture. The present study conducts a qualitative analysis of websites that promote Venice to tourists using English as the preferred language of communication. The paper focuses on the so-called technique of ‘languaging’ (in studies on the language of tourism, defined as a term in a local language or dialect which is provided along with a translation or paraphrase in English). The analysis reveals that the authors of websites frequently use terms in the Venetian dialect but the translations or explanations provided fail, to a certain extent, to convey the most interesting cultural connotations contained in the terms themselves. The authors of the websites, thus, do not help fill the cultural gap between Venice and the tourists who, in turn, miss the opportunity to establish a real connection with the local culture.
dc.relation.ispartof	Annali di Ca’ Foscari. Serie occidentale
dc.relation.ispartof	Vol. 51 \| September 2017
dc.issued	2017-09-28
dc.dateAccepted	2017-03-18
dc.dateSubmitted	2016-04-12
dc.identifier.issn
dc.identifier.eissn	2499-1562
dc.rights	Creative Commons Attribution 4.0 International Public License
dc.rights.uri	http://creativecommons.org/licenses/by/4.0/
dc.identifier.doi	10.14277/2499-1562/AnnOc-51-17-11
dc.peer-review	yes
dc.subject	Computer-mediated communication
dc.subject	Computer-mediated communication
dc.subject	Discourse analysis
dc.subject	Discourse analysis
dc.subject	English for tourism
dc.subject	English for tourism
dc.subject	Languaging
dc.subject	Languaging
dc.subject	Venice
dc.subject	Venice

Research Article
open access peer reviewed

The Use of the ‘Languaging’ Technique in Websites in English

Daniela Cesiri Ca' Foscari, Venezia, Italia

VIEW PDF DOWNLOAD PDF

abstract

Venice (Italy) is a popular destination for tourists of any kind; therefore, the goal of the material promoting the city is to present the city itself and its local culture. The present study conducts a qualitative analysis of websites that promote Venice to tourists using English as the preferred language of communication. The paper focuses on the so-called technique of ‘languaging’ (in studies on the language of tourism, defined as a term in a local language or dialect which is provided along with a translation or paraphrase in English). The analysis reveals that the authors of websites frequently use terms in the Venetian dialect but the translations or explanations provided fail, to a certain extent, to convey the most interesting cultural connotations contained in the terms themselves. The authors of the websites, thus, do not help fill the cultural gap between Venice and the tourists who, in turn, miss the opportunity to establish a real connection with the local culture.

Published

Sept. 28, 2017

Accepted

March 18, 2017

Submitted

April 12, 2016

Language

Keywords: English for tourism • Venice • Discourse analysis • Computer-mediated communication • Languaging

permalink http://doi.org/10.14277/2499-1562/AnnOc-51-17-11

Copyright: © 2017 Daniela Cesiri. This is an open-access work distributed under the terms of the Creative Commons Attribution License (CC BY). The use, distribution or reproduction is permitted, provided that the original author(s) and the copyright owner(s) are credited and that the original publication is cited, in accordance with accepted academic practice. The license allows for commercial use. No use, distribution or reproduction is permitted which does not comply with these terms.

References to this chapter

How to cite