Reshaping the Future
Unlocking the Potential of Alternative Data for the Post-COVID-19 World
Alternative data has steadily become more mainstream in investment decision-making. These non-traditional datasets provide a channel to draw insights from information as diverse as satellite images, news, tweets, mobile and internet traffic and credit card purchases. While alternative data has become an industry buzzword, making meaningful use of it remains a challenge. The ongoing financial crisis caused by the COVID-19 pandemic poses unprecedented challenges. This chapter explores examples of how alternative data can be used to help economic recovery.