Series | Studi e ricerche
Edited book | Imprese letterarie
Chapter | Imprese e generazioni
Abstract
This article aims to offer a review of the possibilities offered by a ‘narrative’ approach to examine the succession in businesses through some meaningful examples. In the first part, the focus is on a strictly literary representation, i.d. the novel Il padrone by Goffredo Parise (1965), which is still relevant to date for its extraordinary attention (and artistic outcome) on dynamics in a family business context. In this novel the notion of ‘personal myth’ fulfils a particular role, with all its consequences for the business. In the second part, it is shown an obviously incomplete series of case-studies in which economists use literary techniques and tools to represent and/or analyse business intergenerational transition, especially in family business. In the third part, one of these studies – focused on the Berger family case – is examined more deeply to understand its theoretic choices and its scientific accomplishments, in order to wish for a real multidisciplinary approach to this topic, involving literary critics, theorists and linguists.
Submitted: June 26, 2019 | Published Dec. 7, 2019 | Language: it
Keywords Identity • Family business • Succession process • Personal myth • Narrative analysis
Copyright © 2019 Veronica Tabaglio. This is an open-access work distributed under the terms of the Creative Commons Attribution License (CC BY). The use, distribution or reproduction is permitted, provided that the original author(s) and the copyright owner(s) are credited and that the original publication is cited, in accordance with accepted academic practice. The license allows for commercial use. No use, distribution or reproduction is permitted which does not comply with these terms.
Permalink http://doi.org/10.30687/978-88-6969-356-4/003