I libri di Ca’ Foscari

Le nuove tendenze dell’Economia Aziendale

Fondamenti, metodo e traiettorie del management contemporaneo

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Abstract

A century after Gino Zappa’s 1926 inaugural lecture in Venice, this volume’s ambition is to carry his intellectual legacy into the future, revisiting his vision of Economia Aziendale as a lens through which to interpret contemporary transformations in management. Scholars from different disciplines explore the firm as a unitary, dynamic and relational system through four perspectives: economic coordination, methods of knowledge, organizational change, and governance. From sustainability and risk to AI, accounting, finance, marketing and audit, the contributions show the generative power of Zappa’s thought: changing tools and contexts reinforce the need for integrated knowledge to govern complex organizations.

Keywords Academic research • AI governance • Measurement • Consumer behavior • Systems Thinking • Public Sector Organizations • Pricing • Assembly theory • Competencies • Long-term orientation • Uncertainty • Zappa • Business history • Automation-augmentation • Opportunities • Managerialization • Data-driven decision-making • Microhistory • Public Management • Professionals • Professional Judgment • Systemic risk • Performance measurement • Economic and political performativity • Transversal skills • Risks • Financial reporting • Legitimacy • Statistical culture • Business continuity • Organization design • Audit Quality • Accounting regulation • Financial flexibility • Innovation • Family business • Brand heritage • Integration • Board of Directors • Algorithms • Artificial Intelligence • Future direction • Corporatization • Socioemotional wealth • Inter-organizational networks • Intergenerational succession • Risk management • Unitarity • Silence of the archives • Accounting • Sustainable firm • Data-driven audit • Economic coordination • Normal exception • Organizational innovation • Governance • Ulrich Beck • AI-driven enterprise • De Finetti • Risk society • Network contracts • IASB • Time • Auditing • Algorithmic accountability • Clues • Dynamic equilibrium • Stakeholder engagement • Sustainability • Economia Aziendale • Business economics • Sustainability-oriented innovation • Bayesian analysis • Marketing • Performativity • Risk • International standard setting • Gino Zappa • Internal control • Corporate governance • Italian productive system • Accounting Artificial Intelligence • Methods of business knowledge • Shared value

Permalink http://doi.org/10.30687/979-12-5742-081-9 | e-ISBN 979-12-5742-081-9 | ISBN (PRINT) 979-12-5742-087-1 | Published Sept. 14, 2026 | Submitted July 15, 2026 | Language it

Copyright © 2026 Chiara Mio, Marco Fasan, Carlo Marcon, Silvia Panfilo. This is an open-access work distributed under the terms of the Creative Commons Attribution License (CC BY). The use, distribution or reproduction is permitted, provided that the original author(s) and the copyright owner(s) are credited and that the original publication is cited, in accordance with accepted academic practice. The license allows for commercial use. No use, distribution or reproduction is permitted which does not comply with these terms.